Armoury · WordPressAdvertorial Compliance, NewsLite, NewsLite Compat, Consent Lite
An advertorial is not just an article: it goes through the commercial desk, the newsroom and the editor-in-chief's signature, and that path usually lives in inboxes and spoken agreements. Who approved what, and whether the piece was labelled as it should be, has to be pieced together when someone asks.
The plugins are paid. There's no published price for now: write to me and we'll talk about it.
Advertorial Compliance
Advertorial pluginTestIn testing
With Advertorial Compliance that path lives inside WordPress, from the client's request to publication. The client knows where things stand. Who approved what stays on the record. The article goes out on its own once it is paid for and approved, with the label the journalistic code of conduct requires.
It's still in testing. The other three pieces of the kit are in production on real online newspapers.
The rest of the kit
A newspaper on WordPress also has problems that have nothing to do with advertorials: a home page that has to hold up on small hosting, an archive full of leftovers, cookie consent.
NewsLite
Theme for online newspapersProdIn production
The home page of a newspaper is put together by choosing sections, order of content, sidebar and ad slots, without turning WordPress into a page builder. The theme stays spare, and that is why it holds up on shared hosting with few resources.
NewsLite Compat
Companion plugin to NewsLiteProdIn production
Keeps out of the theme whatever would break at the first theme change: shortcodes of plugins long gone, embeds pasted into posts, oEmbed writing to the database. Embeds do not contact third-party services before consent, and videos load the player only when the reader starts them.
Consent Lite
Cookie consent pluginProdIn production
A first-party consent banner built on the Italian Garante's 2021 guidance. Advertising and embedded content are separate categories, and until the reader agrees those services do not load. Refusing still leaves the site fully readable.
How to start
Tell me which newspaper you run, the hosting it is on and the problem you want to solve first.